A full review of the current Sales & Marketing function takes place so we can assess where the hotel is positioned in the marketplace. A detailed Sales and Marketing strategy is then developed for the property.
We also provide the following
- A central team of sales & marketing professionals who will target the Irish corporate, conference, leisure, aircrew and tour business.
- UK and European sales team targeting the conference corporate and leisure markets
- Local hotels sales team are given direction and support to enable them to convert all local business opportunities.
- A centralized e-commerce team who specialize in online marketing and internet sales, all of our properties have increased sales in this segment in recent months.
- Representation at large consumer fairs
- Ability for the hotel to take part in group promotions and advertising campaigns
- Cross selling of all properties
- Development and implementation of sales and marketing plan
- Marketing and promotion of the property.